MikeBogo.com - Marketing and Monetizing

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Blog Bloat

I’ve been away for the last five days. I come back to find 200+ posts to read from my subscribed feeds (and I’m not subscribed to that many). Ack. 90% of these are junk, repeats, rephrased articles, and blah. 9% are news. 1% is quality.

Why is there so much crap out there? The blogosphere isn’t an ideal publication frame unfortunately - it’s great for news or timely items. Anything else, I really believe a traditional style website would be more useful, because then you can organize the information more efficiently and clean out the bloat.

The blogosphere, however, rewards frequent posting. In fact, posting less than 3 times a week will cost you readers. And posting more, as long as 1 out of 10 times it’s a worthwhile post, will get you more readers and more visitors.

I use my blog as a personal bookmarking tool, in addition to a platform. However, the stuff that appears on the front page (and feed) is only what I believe is worth reading by you. The rest of the stuff is thoughts, news, posts, that are relevant to the many category topics - I treat them more as tags, and will eventually only have a few top level categories once the content level increases. If you want to know more deeply about a topic, you’ll find info about it in those categories.

This is a self-indulgent rant. Blogs aren’t a fad, but it’s still an immature medium, with a “Hey! Look at me, I’m blogging!”-vibe. It’ll be nice once we all grow up.

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March 12th, 2007 posted in Blog History, Top | one comment

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