MikeBogo.com - Marketing and Monetizing

The money is out there…

AdSense: Why I Had it On MikeBogo.com, and Why It’s Gone

So I ran a test with AdSense on my blog, knowing it would be disappointing, especially since Guy Kawasaki reported earlier that he only made $3,350 from his blog in all of 2006.

In my test run, I was making $.37 eCPM. That isn’t worth the space that AdSense was taking up.

Someone might argue, “But Mike, you didn’t place them properly! You need to place them squarely in the middle of your content!” And uglify it beyond belief while simultaneously destroying usability? That may be acceptable on a random junk site I’ve made, but not on a site that has my picture on every single page! Especially in a highly competitive market like web marketing and monetizing.

AdSense is easy, but it’s nothing more than a starting point.

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April 9th, 2007 posted in Top, Google Adsense, Monetizing | no comments

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